Isabelle написал 04.06.2018

Case puzzle: IG target ad doesn't convert

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Isabelle написал 04.06.2018
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Hi, everyone! A month ago I started an ad campaign on Instagram for a client specializing in graphic design. I bought 30 accounts 3-4 month old. I used Jarvee to get more followers and got good results: about 100 new followers a day per acc. The client is freelance designer and my task is to monetize his business. I targeted small business owners and got hundreds of clicks on his website (not so many, but nevertheless), but not a one conversion! The client has awesome portfolio and eye-catching website and I have no idea what is wrong. So, the question is: how to target people interested in graphic design? How to identify the audience? The niche is rather limited and the competition is very high….Thanks in advance!

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